Otenba is not just another gin. Nor is it genever.
I was asked to create a visual identity for this cross-over spirit. The name Otenba means 'rebellious girl' in Japanese, and is a reference to the owner and master distiller. The spirit is an ode to her grandfather and their love for Japan. Fun fact; Otenba comes from the Dutch word 'ontembaar'.
I was asked to create a visual identity for this cross-over spirit. The name Otenba means 'rebellious girl' in Japanese, and is a reference to the owner and master distiller. The spirit is an ode to her grandfather and their love for Japan. Fun fact; Otenba comes from the Dutch word 'ontembaar'.
︎ Art-direction, design, packaging
︎ Illustration by Lizer van Hattem
︎ Illustration by Lizer van Hattem
![](https://freight.cargo.site/t/original/i/5836e07d25e74114a6840b2dba9d7b8d7079c2d6d3d87def56512a0de8337234/2-bottle-mockup_1920x1080.png)
![](https://freight.cargo.site/t/original/i/75fbde60bca9c1d7e9e8d5b40380929cc12902d6186649be51d4531e8987b0a8/OTENBA_Visitekaart.jpg)
![](https://freight.cargo.site/t/original/i/256e6da65c646e4453736296464ad4355b62589e4656b2a1e74abc910bc69b5b/OTENBA_poster_mockup-scaled.jpg)
![](https://freight.cargo.site/t/original/i/58da304d94c5bd76ee8a2cd2e69efb9433c961c2bc80127690c3936758fabefb/PostersArtboard-1-kopie.jpg)
![](https://freight.cargo.site/t/original/i/467cfaca0bd1f13fae16848404b8b6ff8591acbbfc39c7b67b71ccfd5f2c51f4/image-7.png)
![](https://freight.cargo.site/t/original/i/4ca979c8eaec24dbbeb2e807b4885eef91ff93705e6cb80582408d6900ba5d38/LabelMockup.png)